Firefly Burger
“Above All Burgers”
Retro American diner concept — vintage rock'n'roll meets modern industrial. A complete brand identity and interior design transformation.
Services Provided
- Brand Development
- Interior Design
- Visual Identity
Branding
Brand Palette
Typography
Condensed Slab Serif (Distressed)
Brand Story
Firefly Burger needed a brand identity that captured their rebellious spirit — part retro diner, part rock’n’roll burger joint. ThinknBox crafted a vintage badge logo system with intentional distress textures, paired with a bold red-and-black interior design featuring neon accents, checkerboard tile banding, and custom signage.
Design Direction
Vintage badge logo, distressed textures, neon lighting, checkerboard tiles. Retro American diner / vintage rock’n’roll meets modern industrial.
Brand Guidelines
Interior Design
Design Concept
The interior design translates the brand’s gritty energy into physical space — black subway tiles, custom red murals, pendant industrial lamps, and a jukebox that anchors the retro experience.
Design Elements
Gallery
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