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Content CreationAdvertising

Roasta

Burlington café brand — content production and Meta advertising. From latte art reels to awareness campaigns, building a local coffee culture following.

Roasta — brand cover

Services Provided

  • Content Production
  • Social Media Reels
  • Meta Ads Management
  • Awareness Campaigns

Content Creation

Content Strategy

ThinknBox produces ongoing social content for Roasta — from espresso art reels to matcha culture videos, every piece builds Burlington's coziest café identity on Instagram and TikTok.

Platforms

FacebookInstagramTikTok

Content Volume

Weekly Reels

Featured Reels

Advertising

Campaign Strategy

For Roasta's launch phase, ThinknBox built awareness and re-engagement campaigns on Meta — combining location-targeted reach with retargeting to convert initial impressions into repeat visitors.

Results

121K+

Impressions

23K+

Reach

57K+

Post Engagement

$3.63

CPM

Platforms

Meta (Facebook + Instagram)

Total Spend

$441

Total Reach

23K

Ad Creatives

Ad creative 1
Ad creative 2
Ad creative 3
Ad creative 4
Ad creative 5

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